Prime location displays for IPL matches by Global Advertisers

Mumbai. Global Advertisers has provided large size outdoor format for the promotion of 6^th edition of Indian Premier League (IPL). The creative of IPL matches have been mounted on intensely lit sites at tactical locations in Mumbai. The creative’s reveal the information about the tournament including match details, telecast time and team. The tournament is scheduled to start from 3 April to 26 May 2013. The opening ceremony will be held at the Salt Lake Stadium in Kolkata on 2 April 2013.

Commenting on the outdoor campaign, Sanjeev Gupta, Managing Director, Global Advertisers said, “Large size displays at traffic junctions and shopping malls, grabbed the attention of commuters quite effectively. With an aim to maximize IPL’s reach in Mumbai, the media planning & buying team at Global has offered strategically positioned hoardings for the creative.”

Sanjeev Gupta further adds, “IPL provides great opportunity to players and opens door to the Indian national team. I believe that these players get a chance to play with some of the best players in the world, get training with the best support staff and the chance to showcase their cricket talent, beside the glamour and loads of bucks.”